The Persa Journal

The stories behind the watches.

Commission decisions, Project Skyline development, and design notes from the work of building Persa.

Project Skyline, Part One: Why I'm Building This the Hard Way

Project Skyline 19 minute read

Project Skyline, Part One: Why I'm Building This the Hard Way

Project Skyline is the first original Persa watch being designed completely from scratch. Part One begins with the case, a new CAD program, four rough prototypes, and the belief that...

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He sent the suit and shoes. Persa designed the pair.

Atelier Custom 1 minute read

He sent the suit and shoes. Persa designed the pair.

How the groom’s suit, shoes, and wedding setting became a coordinated pair of automatic watches for him and his best man.

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A Watch Inspired by the Stars

Atelier Custom 1 minute read

A Watch Inspired by the Stars

A custom star-dial watch made for an astrophysics presentation.

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A Purple Spiral Engagement Watch

Atelier Custom 1 minute read

A Purple Spiral Engagement Watch

A custom purple engagement watch built around a spiral-textured dial.

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From the Journal

Follow the work as it develops.

Occasional notes on new commissions, Project Skyline, and the decisions behind building Persa.

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The stories behind the watches.

Project Skyline, Part One: Why I'm Building This the Hard Way

He sent the suit and shoes. Persa designed the pair.

A Watch Inspired by the Stars

A Purple Spiral Engagement Watch

Follow the work as it develops.